The Denver Broncos have officially unveiled their fresh new gear! The team has been in dire need of an upgrade. This will be their first new set of uniforms since 1997. Moreover, what makes this reveal even better is that the uniforms are called the Mile High Collection. The Broncos’ new uniform collection features bold designs that represent Denver’s proud traditions.
The Denver Broncos New Digs
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The Denver Broncos kept their logo and existing colors- that alternate for home and away games. Furthermore, they now have the Sunset Orange jerseys for home games, Summit White jerseys for away games, and lastly Midnight Navy jerseys which will serve as an alternate. They will all be put together with interchangeable pants in all three of the available colors.
The Broncos’s President Damani Leech expressed his enthusiasm for the new uniforms:
“I’m incredibly excited. It’s a fresh take on our uniforms as a primary set, so it’s not a dramatic departure from where we’ve been. We have great colors, great logo and uniforms. It’s a refresh that I think it’s really exciting.”
Elevated Style: The Denver Broncos Rocky Mountain Roots
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They are fully inspired by the landscape of Colorado’s Rocky Mountain region including nine primary uniform combinations. The jerseys’ sleeve caps currently depict a mountain peak created from the linework within the team’s logo. Additionally, the underside of the sleeve includes perforated triangles that recognize and are representative of the high elevation and pay tribute to iconic summit markets.
Damani Leech has also given further insight into the new designs:
“This has been a thoughtful, collaborative journey that’s involved us listening to voices throughout all of Broncos Country to design the Mile High Collection, our modern and inspirational new uniforms for the Denver Broncos. We’re grateful for the engagement and creativity of ownership, the players, our business and football leadership, Nike and especially the best fans in the NFL during this process.”
Furthermore, the newly announced Collection is now the Broncos’ sixth primary uniform in the team’s history. The design process behind the Denver Broncos’ new uniforms was in the works for two years. The new creative designs took into consideration a diverse range of ideas that came from key figures.
The Collaborative Effort: Concept to Creation
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To ensure collaboration, more than 10,000 fans have offered their feedback via a survey that influenced the Denver Broncos’ new uniforms. The Broncos’ owner Carrie Walton Penner led a contingent including the Chief Marketing Officer Hailey Sullivan, owner & CEO Greg Penner, the Broncos’ football leadership and multiple players also provided their feedback throughout the design process. The team will celebrate their new uniforms with an unveiling of the “Mile High Collection” with a much-needed launch party at the Broncos’ team store at Empower Field at Mile High from 6-8 p.m. on Monday, April 22.
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